On a recent podcast, I espoused the theory that Nathan and I are just puppets for the Belgian world domination, by stumbling upon all sorts of delicious cookie butter products from Trader Joe's, enticing all of you to buy them. You know exactly how mind-alteringly delicious it is, with that sweet, numb sense of contented complacency that washes over.
What exactly are those tricksy Belgians setting us up for? Who knows? But get this: Now the Canadians are involved! Canada, America's hat - they're in on it now too!
True story: Trader Joe's Pumpkin Pie Spice Cookie Butter is Canadian. Lest anything be lost in translation (too many "eh"s) or exchange rate, our Northern neighbors are doubling down by combining the irresistible force of "pumpkin pie anything" with the relentless pull of "cookie butter!" to make me drool over the prospect, and I don't even own any yoga pants, Uggs, or Taylor Swift albums. There's a limit to my basic.
And listen: I'm not even that big of a cookie butter or pumpkin pie spice guy...but this is too good. Way too good. Evilly good. Goodly evil. It's...it's...it's....very orange. I mean, take a look at it. You wanna know what that is? That's pureed pumpkin, blended right in there, with pumpkin powder to boot, with the classic speculoos spread we've all come to love. Good gourd, y'all. This makes for an even smoother than usual mouthfeel, with a little extra stickiness to linger around a little bit longer, with the crunchy cookie tidbits still very present but a little more sparse. I mean, it's so smooth, I'm almost tempted to see if it'll double as a bath and beauty product.
Not going to lie: Picked up three jars the very morning this was first available, two for a departmental snacky day at work and one here for the fam. After first taste I wanted to hoard them all to myself. I've eaten way too much of this, either on top of graham crackers or right off a spoon. The unnutritional stats are, well, awful. I don't care. Very, very impressed, and I'm hooked...and I'm usually impervious to this kinda stuff. Not this time.
I'm sold. Perfect five. Sandy's liking it too, but not to the same extent. "I kinda wish it were more one thing or another," she said. Nope, not me, and I'm hoping that her relative indifference will have her be less mad when she'll invariably discover I left an empty, scraped out jar in the pantry. She can muster only about a 3.5. My only reasonable conclusion: The Belgians and Canadians haven't gotten to her...yet.
Bottom line: Trader Joe's Pumpkin Pie Spice Cookie Butter: 8.5 out of 10 Golden Spoons