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Monday, April 8, 2024

Trader Joe's Organic Midnight Moo


The first five years of my life or so were spent in Hershey, just blocks from Hersheypark, Chocolate World, and the old chocolate factory. My family kept in touch with a few folks in the town for many years after, so we'd find ourselves there quite often even after having moved away. You'd frequently smell cocoa wafting through the air of the affluent Pennsylvania neighborhood, and of course much of the local economy revolved around the chocolate industry.

Even in a town about an hour away, it was hard to escape the influence of Hershey and their world-famous chocolate brand. Thanks to some food sensitivities, I wasn't allowed much, if any, chocolate in my early years. Nevertheless, as I was treated for and grew out of said intolerances, I was heavily exposed to Hershey's chocolate and Hershey's syrup as I grew up and they naturally became my reference points for all things chocolatey.


We've frequently been criticized for comparing Trader Joe's chocolate products to Hershey's since, in the opinion of many chocolate snobs, Hershey's isn't that great compared to, say, European chocolate. In fact, foreign chocolate connoisseurs are often inclined to say that Hershey's tastes like literal vomit. But I digress. All that to say I'll be comparing this syrup primarily to Hershey's because I'm not all that familiar with any other brands.

Let's start with the ingredients. Hershey's kicks things off with high fructose corn syrup. It could still be those childhood food allergies lingering around, but my body hates HFCS. Trader Joe's syrup uses organic cane sugar. Good stuff. From there, the ingredients in Hershey's get even more unpronounceable and artificial, while Trader Joe's sticks with organics and basics.

Still, I think I like the taste of Hershey's a little better than this Trader Joe's chocolate syrup. It's sad, but I think my palate is just used to consuming chemicals, dyes, and fake stuff. Hershey's is a bit sweeter and thinner, both of which make it just a tad more chuggable. Trader Joe's syrup is a "darker" cocoa and it has a heavier consistency, which makes it harder to dissolve in milk. It's much more optimized for topping vanilla ice cream or other desserts in my humble opinion.

TL;DR—Trader Joe's Midnight Moo uses much higher quality ingredients than Hershey's but there's still something familiar about the old standby that makes it taste slightly better to me.

$3.99 for the squeeze bottle. Apparently this product was around years ago, got discontinued, and then came back again somewhat recently. Would I buy again? Maybe. I think it's growing on me. Four stars from Sonia, three and a half from me for Trader Joe's Organic Midnight Moo.



Bottom line: 7.5 out of 10.

Friday, April 5, 2024

Trader Joe's Texas Vodka

Based in Austin, Texas, Tito's Vodka has become the gold standard for cheap American vodka in recent years. It's far more drinkable and mixable than other inexpensive vodkas in our opinion, and if we have an occasion to buy vodka—which is relatively rare—Tito's is generally our go-to. Also Sonia and I are dog people and Tito's runs a charity called
Vodka for Dog People, which we love.

So, naturally, others have tried to imitate the relatively smooth, sweet, gluten-free corn profile of Tito's affordable vodka, and it was only a matter of time before Trader Joe's hopped on that bandwagon. Trader Joe's Texas Vodka is similar in appearance and smell to Tito's, it too hails from the great state of Texas, and it's even more affordable at just ten bucks per 750 mL bottle. Which part of Texas is it from, you ask? Well, traderjoes.com says it's from Houston, but my bottle says "Dallas." Not sure about the discrepancy, to be honest.

Quality and taste-wise, it's pretty close to its name brand counterpart. There's a strong ethyl alcohol component to the smell and on the front end of the palate, which is dampened by the corn essence. The finish might be just a tad harsher than Tito's, but that can be remedied by mixing it with any number of juices, sodas, or soft drinks.

For the value, it's hard to beat. I like it just a wee bit less than Tito's, and I'd say it falls just shy of the Small Batch Vodka we looked at last year, too. Again, all of the vodkas mentioned in this review would fall under the category of "cheap vodka" and our opinions lack expertise—but you can't say we're not honest. Three and a half stars a piece from the beautiful wifey and me for Trader Joe's Texas Vodka.



Bottom line: 7 out of 10.

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