More relevantly, here's Trader Joe's Everything but the Bagel Seasoned Bite Sized Crackers. Ahh, good ol' EBTB. It's a growing behemoth of a TJ's-nurtured "pet brand" so to speak - it's everywhere now - the seasoning blend, on chips, interestingly on bagels (everything but the bagel bagels? what?) and even on salmon. And now, finally, crackers.
Oh wait. I stand corrected. According to my TJ's inside sources (AKA whoever happened to be the cashier on my last trip), these crackers have been around for YEARS and were just rebranded under the EBTB banner. This actually sounded vaguely right - I kinda remember a red box - but never tried them, never picked them up. Didn't help that there's only so many crackers one household should buy on any given trip, and all our usuals were out of stock, which highlighted this gleaming white box of snack time promise even more prominently.
My apologies for the crappy pic. It's what happens when you have to snap one before dawn as you rush out the door. Maybe instead of rebranding myself, i just need a better set up. And time. Lots more time. Sigh.
Anyways, give 'em a try if you feel so inclined, and if like us you previously ignored their existence just to be enticed by the new packaging.
Bottom line: Trader Joe's Everything but the Bagel Seasoned Bite Sized Crackers: 7 out of 10 Golden Spoons.




