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Tuesday, January 19, 2021

Trader Joe's Everything but the Bagel Seasoned Kettle-Cooked Potato Chips

It's 2021 and yet my pet thought, the Chocolate Gum Theory, is still not a thing. C'mon people.

It's been mentioned on here before from time to time, so if you're familiar, feel free to skip the next paragraph or so. It's all a primer for those who aren't. So if you're still with me, gird up, it's time for an education. 

It's a very simple theory. Chocolate is good, right? So is gum. But what happens if you put those two things together? It's...not good. Basically put, the Chocolate Gum Theory states that combinations of things, even good ones, can be less than the sum of their parts. Like...chocolate and cheddar. Salmon and jerky. Babies and pocket knives. Stuff like that. Somewhat related is the Bowie/Mercury Corollary that states two great things when combined can be even greater, while the Bowie/Jagger Corollary reminds us they can be much....much....much less. 

Okay, are we all back together? That's the best. And on to today's subject, Trader Joe's Everything but the Bagel Seasoned Kettle-Cooked Potato Chips.

EBTB! So hot right now. Not familiar? You should be. It's an everything bagel sans bagel. It's awesome. And who can resist a perfectly crunchy, delicious kettle chip? I sure can't, so put them together, and we gonna be Under Pressure (good) or Dancing in the Street (not so much)?

Sadly, it's the latter.

I've (literally) spent some time chewing on this to try and determine what the crux of the matter is, because simply put, these chips should be good but just aren't. The issue seems two fold. First, there's this oddly overly oleic taste and feel to the chips. I mean, even by kettle chip standards. I think it'd stand out regardless of flavor. Looking over the ingredients, maybe it's the sesame oil that adds on that little extra that turns it into too much? While not absolutely repulsive, the experience isn't enjoyable either.

And secondly, perhaps, everything seasoning isn't really meant for literally everything. There has to be a proper vehicle for it to be experienced correctly. Part of the appeal of an everything bagel is that the seasoning has a chance to permeate and enhance a warm, chewy, doughy bagel. Here it's a crunchy chip, and without some sort of fuller embodiment to spread its wings, the taste seems overly condensed and artificial. Like, the garlic seems waaaaay too funky on ours, and everything else is a tad bit overkill. On a bagel it'd probably work, but not here. Which is too bad, I love crunchy kettle chips, but with everything going on here it's a hard pass from here on out.

Not gonna lie, I picked up two bags of 'em hoping they'd be great. It took our chip-munchin'-mad fam four days to consume the first, mostly by me out of duty to this here blog. None of us are excited about the second. Might even return, along with the truffle hot sauce I got a month or more ago and can't consume enough of to properly judge as it makes me feel literally ill. There's so many better chips out in the TJ's aisle, spend your $2.49 on something else that'd treat you right.

My lovely bride is much more into the TJ's social media than we are, and it seems our thoughts align with most others publicly stated. If you like 'em, awesome, you get on with your bad self, but maybe stock up as I can see these being pulled due to unpopularity. Or, as always, I could be completely wrong. Except Chocolate Gum Theory, that's true and proven once again here. Just bleh. 

Bottom line: Trader Joe's Everything but the Bagel Seasoned Kettle-Cooked Potato Chips: 2 out of 10 Golden Spoons

8 comments:

  1. Agreed 100% with this review. Such a disappointment. Meanwhile the best TJs chip in a while, horseradish and chives, is only “seasonal.” Those need to be brought back ASAP.

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  2. Contrary to all expectations, I loved the ketchup flavored potato sticks. So of course they were discontinued. Along with my favorite TJ's product ever, the sticky toffee pudding. WHY does everything good go away? 😩 Anyway, a clerk tells me if I can find the "Everything Potato Chips," which she thinks might be seasonal, they taste "exactly" like the ketchup sticks. I'm skeptical but willing to try.

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    1. The everything potato chips have a very strong ketchup flavor. My husband loves it. He just ordered from Amazon the ketchup potato chips by Herr's.

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  3. Should had used bagel dough. Make it like a crispy chip. That would fit in the concept better.

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  4. Chocolate hummus would also work for your chocolate gum analogy - love them both but not together!

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  5. I cannot STAND the TJ's black truffle hot sauce. It's SO BAD. Did you do a review? Uh, I shudder, thinking about his terrible it is... and I love truffles! I'll take your advice on these chips. Thanks for looking out for us!

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  6. Holy crap these chips are bad! They should be called Nothing But the Burnt Garlic Kettle Chips.

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