This is especially true at TJ's with all of their snack food and how they pile it on every conceivable display they can.
Sandy and I went there for our somewhat weekly supply run after I picked her up from work one night but before we had a chance to eat dinner. Our stomachs were both growling as we walked through the doors to see what Joe had traded for us this week. We behaved going through the first couple aisles, getting cheese, our latest installment of soy chorizo, some fruit, etc. You know, real food we actually needed. But when we turned our cart around the corner about to go up through where I call "Temptation Lane", there it was.
Huge, bright, happy endcap display of Candy Cane Joe-Joe's. It was like the centerpiece of the entire store, brimming with promise of seasonal sweet tooth satiation. They might as well have had a guy dressed as Trader Joe approach us and say "Aye, Capt'n, these be the best I scrounged for you this week" in some false pirate accent. There was no way we weren't picking up a box before scurrying home and plowing our way through.*
Well, they aren't bad, but they're not that great either in the end. Imagine taking a candy cane, smacking it with a hammer til there's nothing but a pile of granule-y dust, smacking it more and putting it in the middle of your classic Joe-Joe/knock-off Oreo with a little mint flavoring. That's about what there is to them. The package claims to have "real candy cane pieces and rich cocoa in every bite" - both parts are a bit of an overstatement, as it's literally minute minty particulate matter and the usual not-so-rich-but-okay chocolate cookie wafer with the typical sugary filling holding it all together. The red food coloring dots they put in the filling are made of deception and falsehood, not good old candy canes. Of course, I should have questioned the accuracy of the packaging as they are clearly named Joe-Joe's, not Joe-Joes. I'm not sure what the apostrophe is trying to express ownership of ... the cookies themselves? No, I just bought them, they're mine, whoever you are, Joe-Joe. Of course, like any cookie of its type, enjoying them with a little milk makes them a little better too.
Anyways, they're neither remarkable or unremarkable, They're just a seasonal variation on a classic. Just because they were the centerpiece of the store doesn't mean they should be the centerpiece of your holiday cookie tray - make some good old fashioned homemade cookies for that. The Candy Cane Joe-Joe's are good for a little snack or to tuck into a lunch, or okay to grab if you're running late to a casual holiday party, but for me, that's about it. I wouldn't mind getting them again, but I wouldn't insist either, and I won't miss them when they're put away for the season in a few weeks. Sandy seems like them a little more than I do, and she gave the Joe-Joe's 4 out of 5 golden spoons. Girl loves her candy canes, I guess. I'll give them 2.5, right down the middle, for total of 6.5 out of 10 golden spoons.
*It's about a week later, and about half of them are still around. That'd be a household record for a truly irresistably deliciously tasty sugary munchie if, you know, that's what they were.