Hello. My name's Nathan, and I love Trader Joe's. My wife Sonia does too. She's a great shopper, has excellent taste and knows good value when she comes across it. As many of you know, Trader Joe's is unsurpassed in the world of good-value grocery stores, so we spend a lot of our time and money there. Although the store fairly consistently delivers great taste with its own unique line of food products, there are definitely some big-hits, and unfortunately, there are some misses...

After doing a couple of internet searches for reviews of TJ's food items, Sonia discerned an apparent dearth of good, quality reviews for the store's offerings. So, at her suggestion, we decided to embark on a journey of systematically reviewing every Trader Joe's product, resulting in the blog you are about to read...

A couple of months into our Trader Joe's rating adventure, an old college friend, Russ, who unbeknownst to me had been following our TJ's blog, decided that I had been slacking in my blogging duties (which, of course, I was) so he decided to contribute his own original TJ's reviews to the blog, thus enhancing it, making it more complete and adding to it a flavor of his own. He and his wife Sandy are also avid TJ's fans and, as you will soon discover, he is an excellent writer and is nearly as clever, witty and humble as I am.

Seriously though, Russ: You go, boy!

So here it is: "What's Good at Trader Joe's?"

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Tuesday, January 18, 2011

Trader Joe's Fat Free Caribbean Fruit Floes

If you're one of those people that doesn't like to eat frozen treats in the winter because it's too cold, to you I say just turn up the heat and pretend you're on vacation in the Caribbean, kick back, and enjoy some Trader Joe's popsicles.

I know they're not really popsicles. They're "floes." Whoever Flo is, I'm not sure. Maybe Flo-rida? The state? The rapper? "Trader Joe's Fruit Floes" does rhyme. This time the jingle should be reggae-style, and they should have a singing monkey and a lady in one of those tall fruit hat things like the one the Chiquita banana girl wears.

At any rate, these "floes" come on wooden popsicle sticks, they have chunks of fruit, but are mostly frozen fruit juice. Sounds just like a popsicle to me. But a very good popsicle, I must admit.

If you've ever tried the Caribbean popsicles from Target (the Archer Farms brand), these are exactly the same thing. I like them both. They're very natural, pretty much all fruit bits and fruit juices, and as the label suggests, there's no fat! There's pear juice, orange juice, bits of mango, guava, pineapple, and strawberries. They're basically the orange-yellow color you see on the box. And they taste that way, too. They taste orange-yellow. Not like artificial color-style orange-yellow taste, but all natural-style orange-yellow taste...if that makes any sense.

Get 4 for $1.99.

I give them a 4.5 out of 5. Sonia didn't try them because I was under the impression she wasn't interested in guava-based Caribbean treat thingies. That, and I'm a gluttonous popsicle hog. I believe Russ has set a precedent to simply double up on points when only a single reviewer has tasted the product, so we'll just go ahead and do that. Bottom line: 9 out of 10.


  1. I Googled "floe" and I found out that, like all of TJ's seemingly- obscure names for things, they have a totally legitimate origin! Ah, Trader Joe's... always expanding my vocabulary. ;P

    plural noun: floes
    a sheet of floating ice.
    early 19th century (superseding flake1 in this sense): probably from Norwegian flo, from Old Norse fló ‘layer.’

  2. these were some of the best frozen treats i have ever tastes!