Ah, ube. We meet again. It's "the popular purple tuber from the Philippines," according to the back of the box. That's about as good a summary as I could ever come up with. In fact, I don't think I knew ube was from the Philippines, specifically. You learn something new every time you read the spiel on the back of a Trader Joe's product.
You might even pick up a new vocabulary word or two. This box employs the use of the word "toothsome." Nice. Haven't heard that word in a while. But how are the cookies, you ask?
Toothsome enough, I suppose. I guess I should preface this post by saying I'm not really a tea cookie guy. Tea cookies tend to be dry as a rule, and that's why they need to be paired with a beverage.
As these cookies stand, they're buttery, crumbly, and sweet. There's almost too much powdered sugar in the equation. The ube adds a nice, rich root vegetable flair to an otherwise run-of-the-mill tea cookie experience.
Taste-wise, though similar in flavor, I don't think I'd put them on par with, say Ube Ice Cream or Ube Waffles, but they're another admirable foray into the realm of violet Asian veggie themed dessert foods, as only Trader Joe's can pull off, or likely even attempt.
If you're into ube a lot, or you don't mind crumbly, powdery shortbread cookies, I say give 'em a whirl. Three stars from me. Four from Sonia.
Bottom line: 7 out of 10.